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Design Business

Design Business
Using Design as a Brand Differentiator
08.04.07 | Permalink | Comment?

“A well designed product communicates a whole bundle of qualities and values, particularly if its expression is consistent with the other design elements of the brand – the communication, logo and packaging. It is therefore at the heart of what the company is about.”
- “Designed for Global Success”, International Enterprise Singapore

Design has become an important […]
Design Business, Design News
The Advent of Touchscreen Technology
07.18.07 | Permalink | Comment?

Since the first announcement about the I-phone and its revolutionary touch screen technology in Jan 2007, there have been rave reviews about how touch screen phone interface designs will evolve, changing the way people communicate.
Although this is the first time Apple launches its first phone design, many analysts have already cited I-Phone as â€œthe […]

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