Imagesource Ferrari world via pingmag.
Check out this wonderful interview by pingmag on Ken Okuyama the former Design Director of Pininfarina.
I learned at Pininfarina that human beings naturally prefer beautiful objects – and beautiful products sell well. Italians also taught me that, in order for any products to endure well, they should be simple, modern, and evergreen. I also listen to what people have to say and like to watch nature. I learn everything from them.
Interesting design philosophy and thinking.
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Will always remember Pininfarina as the designer of our local Bendy Bus.